Jeanne Bliss pioneered the role of the Chief Customer Officer, holding the first ever CCO role for over 20 years at Lands’ End, Microsoft, Coldwell Banker and Allstate Corporations. Reporting to each company’s CEO, she moved the customer to the strategic agenda, creating transformational changes to each brands’ customer experience. She has driven achievement of 95 percent loyalty rates, improving customer experiences across 50,000-person organizations. She is now the President of CustomerBliss, where she guides the C-Suite and Chief Customer Officers around the world on earning business growth by improving customers’ lives. Her clients include: AAA, Johnson & Johnson, Brooks Brothers, Bombardier Aerospace, and Kaiser Permanente. She is a sought after speaker and thought-leader, the author of three best-selling books, and co-founder of the Customer Experience Professionals Association.
“Experience” without HUMANITY is just a bunch of tactics. This keynote is a fast-track lift-off for your customer experience efforts inspiring your audience to include the often-overlooked critical element of transformation: understanding the human at the end of your decisions. The most admired companies who earn ardent admirers and organic growth angst over who these people are, how they live their lives, and understand their goals. They build respect, honor and trust into their operating model and with their people. And they are celebrated for how they show up as people, and for the care, the thoughtfulness and the humanity that they have woven into their operating model.
In this keynote, adapted from Jeanne’s book, Would You Do that To Your Mother?!, you work with Jeanne in collaboration to customize your content for your audience. Together you select the case studies in each of the four areas that define the lives of their customers. As a result, your audience will receive a path for actions they can take immediately, often with very little investment, rather than a shift in attitude and commitment to act. This is a fast-paced and uplifting ride of the reality of the lives of our customers, blended with turning on “aha!” moments to get people motivated and moving.
Join us as we recognize and celebrate this year's CCW Excellence Awards finalist and winners! While we can't celebrate in person, we've got a fun show planned for you with several judges & advisory board members participating. Make sure to add to your schedule in pathable! Spots will fill up fast!