07 - 10 October, 2019
Beurs van Berlage, Amsterdam, Netherlands
Ted Hunting, Senior Vice President of Marketing at Bright Pattern
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Ted Hunting

Senior Vice President of Marketing
Bright Pattern

Check out the incredible speaker line-up to see who will be joining Ted.

Download The Latest Agenda

Main Conference Day One

Tuesday, October 8th, 2019

8:40 AM International Keynote: 5 keys in creating and measuring great omnichannel journeys

As much as the term “omnichannel” has been used—and overused—it is surprising that so few companies are actually offering it. In this era of business disruption, effortless personal omnichannel is the key to winning yet both Gartner and IQPC estimate that only five percent of companies today are offering true omnichannel. So how do you get started? This session will give you the keys to getting started with omnichannel and specific ways to measure and ensure a consistent experience across all channels.

2:00 PM Translating customer analytics into customer intelligence

  • Driving customer analytics through different channels
  • It’s not just about data, reports and analysis. It’s what you do with them