Market Study: New Standards For Customer Contact Performance

Market Study: New Standards For Customer Contact Performance

We were already adapting to a new normal - one in which digital engagement, automation, cloud technology and new expectations changed the way we thought about customer contact. Then came COVID-19, which added immense urgency to these initiatives. Robust work-from-home and AI strategies became essential rather than admirable. CX objectives also changed, with companies, agents and customers reconsidering what they wanted to get out of interactions.


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