Presentations

Presentation: Do You Believe It’s Impossible to Build Your Own Enterprise CRM? Think Again…

Presentation: Do You Believe It’s Impossible to Build Your Own Enterprise CRM? Think Again…

Kelli Barabasz, VP of Customer Care at The National Notary Association was part of the Keynote Panel for CCW Austin this year. View her presentation for more information on why change management is just as important as the technology itself. And why you must prioritize internal employee experience and platforms before you can deliver for the customer.


  

Presentation: How Canadian Pacific Railway Developed RPA Strategy for their Shared Service Center

Presentation: How Canadian Pacific Railway Developed RPA Strategy for their Shared Service Center

Pam Arpin, AVP Customer & Corporate Services at Canadian Pacific Railway led a technology track session at CCW Austin this year. View her presentation for more information on Canadian Pacific’s unique shared services center and how their RPA strategy for the service center relates and integrates to the customer area.


  

Presentation: The Hassle-Free Experience— Paving the Path for Positive Customer Journeys

Presentation: The Hassle-Free Experience— Paving the Path for Positive Customer Journeys

Adam Toporek, Customer Service Expert, Speaker & Author, was a Influencer Keynote at CCW Austin this year. View his presentation for more information on taking a 3-way approach to making your customer’s experience hassle-free. This includes: understanding customer hassle and why it’s more than just effort, identifying the hassles your customers face using a verity of sources and eliminating hassles from your journey by focusing on five root causes.


  

Presentations: 10 Ways to Journey Map like a Museum

Presentations: 10 Ways to Journey Map like a Museum

Eric Bruce, Head of Visitor Experience at the Minneapolis Institute of Art led a Project Analysis session at CCW Austin this year. View his presentation as he shares his mapping journey, starting with some best practices for his industry and leveraging available data to jumpstart the process. Learn from successes, pitfalls, and building customer personas based on journey trends.