As Sitel’s Chief Marketing &
Innovations Officer, Arnaud de Lacoste is committed to reshaping the Customer
Experience Management industry for the future. As a founding partner and
shareholder of Groupe Acticall, Arnaud is focused on enhancing the company’s
Global Marketing organization and designing a robust marketing strategy. He
continues to strengthen the digital presence and align the marketing and sales
efforts by leveraging the company’s many solutions and ventures.
Prior to the acquisition of
Sitel Group by Groupe Acticall in September 2015, Arnaud co-founded the French
start-up Groupe Acticall with his two partners in France: Laurent Uberti and
Olivier Camino. He was instrumental in the development of Groupe Acticall’s
business and in designing an efficient and consistent marketing strategy.
He is a graduate of SKEMA
Business School Sophia Antipolis in France where he met his two founding partners
Olivier Camino and Laurent Uberti.
Check out the incredible speaker line-up to see who will be joining Arnaud.