Providing the missing piece of data to optimize marketing spend and make call centers more efficient, Call Intelligence from ResponseTap gives brands incomparable power. ResponseTap provides information from the user’s customer journey so that the call center can dynamically route the call to the most relevant agent for the job. The agent can then be given suggestions, so that the call can be dealt with more efficiently. The result? A better customer experience that drives higher conversion rates, average order value and loyalty, allowing call centers to start the conversation where the online journey left off and marketers to connect the customer journey to the phone call.