Jeanne Bliss pioneered the role of the Chief Customer
Officer, holding the first ever CCO role for over 20 years at Lands’ End,
Microsoft, Coldwell Banker and Allstate Corporations. Reporting to each
company’s CEO, she moved the customer to the strategic agenda, creating
transformational changes to each brands’ customer experience. She has driven
achievement of 95 percent loyalty rates, improving customer experiences across
50,000-person organizations. She is now the President of CustomerBliss, where
she guides the C-Suite and Chief Customer Officers around the world on earning
business growth by improving customers’ lives. Her clients include: AAA,
Johnson & Johnson, Brooks Brothers, Bombardier Aerospace, and Kaiser
Permanente. She is a sought after speaker and thought-leader, the author of
three best-selling books, and co-founder of the Customer Experience
Professionals Association.