Megan Merrick

Online Engagement Manager Freshly

Mon, Jan 25 - Digital Transformation

Monday, January 25th, 2021

2:45 PM How to Build an Automated Digital Infrastructure to Optimize Your Social Media Channel

Social Media has quickly become a channel of customer preference. With more customers digitally connected it is a customer engagement tool that organizations can leverage for a 360-degree view of their customers. However, there are challenges that come with social channels as they are oftentimes siloed and not fully integrated into the overall CX journey. Join Megan for a virtual interview and a Q&A session on how to break down silos and how to build an infrastructure around social and live chat automation to create a better CX journey for your customers.