Vaughn van Bosch

Head of Digital Celcom Axiata Berhad

CONFERENCE DAY TWO: WEDNESDAY 04 MARCH 2020

Wednesday, March 4th, 2020

2:15 PM Making them Stick: Co-Creating Loyalty Programs and Experiences in a Digital Era

• Looking beyond just rewards to build and innovate customer loyalty programs
• Developing market segmentation to enhance customer loyalty, purchases and conversions
• Delivering consistent brand experience at every customer touchpoint and interaction

POST CONFERENCE WORKSHOPS: THURSDAY 05 MARCH 2020

Thursday, March 5th, 2020

12:30 PM WORKSHOP E: Employee Engagement and Empowerment to Drive Business and CX Outcomes

Learning Outcomes:

• Reviewing organisational structure and culture: Does it supports a holistic approach in driving employee engagement and care?
• Demonstrating how strong employee engagement and empowerment can lead to positive customer and business outcomes
• How to effectively engage with multi-generational employees and instill organisational values
• Using empathy mapping to form deeper connections and relationships
• Sharing of best practices for turning employees into brand advocates through employee engagement, experience and impowerment

Check out the incredible speaker line-up to see who will be joining Vaughn.

Download The Latest Agenda