Brendan Sullivan

Mr. Brendan Sullivan is Vice President, Direct-to-Consumer for VF Corporation and is responsible for leading initiatives to enhance consumer connectivity across all touch points, including in-store, mobile and digital channels.

Mr. Sullivan joined VF in 2007 as Vice President, Retail Services. He has led the direct-to-consumer business for VF's Contemporary and Timberland® brands. Most recently, his focus has been on leading the direct-to-consumer business in Europe.

Prior to working at VF, Mr. Sullivan held various retail roles at leading companies including Borders Group and L Brands, where he focused on operations, merchandising and marketing.
Mr. Sullivan is an industry advisory board member for North Carolina State University's Fashion and Textile program, and obtained his bachelor’s degree in business administration from Aquinas College.