Agenda Day 2: Main Conference
Tuesday, September 24th, 2019
Under promise, over deliver. This is a common theme companies use to win the hearts and minds of their customer. The problem is it doesn’t work.
Understand what your customers truly want, then give it to them, delivered with ease and convenience. That creates happy customers who come back again and again:
+ Appreciate the more giving equals better satisfaction
+ Optimize the Customer Experience curve of happiness
+ Deliver desired and needed experience