Brooke Lynch

Divisional Director & Principal Analyst CCW Digital

Day 1: Monday, September 11

12:00 PM The Analyst Review: Uncovering Top AI Priorities for CX Leaders in 2023

AI has taken the forefront this past year – as new tools like ChatGPT and generative AI entered the scene, companies quickly recognized their potential for driving change and building exceptional digital experiences. However, with new technology comes new responsibilities, and CX executives recognize that AI transformation will require plenty of work this time around. 

By leading with comprehensive strategy and implementing guardrails to ensure long term success, companies will enter their next digital transformation with confidence. And with guidance from industry research and continuous feedback from customers, companies can effectively execute AI initiatives to build better experiences for everyone.

Kicking off the ‘Modernizing Service Experiences with AI and Digital’ seminar series, Analysts Brian Cantor and Brooke Lynch will unpack key findings from their latest Market Study and highlight the top AI priorities for 2023 and beyond. 

Join the CCW Digital team as they review the latest research on how to modernize experiences and implement AI most effectively.

 This session will cover:

  • Leading pain points across the implementation journey
  • Tips for achieving buy in across the organization
  • Key priorities for CX leaders in achieving AI transformation