CCW Nashville Presents:
Online Event
Modernizing Service Experiences With AI & Digital
Sav Khetan
Head of Product Strategy TealiumSav Khetan is the Head of Product Strategy at Tealium. He has 2 decades of digital marketing, martech strategy and personalization experience under his belt, and is an advocate of leveraging workflow, content, tools and insights to unlock the real potential of first party data. In his role at Tealium, Sav helps brands make the transition from channel-based to audience-based marketing through the intersection of technology, data and operational strategy.
Day 1: Monday, September 11
1:00 PM Harnessing the Power of AI & Sophisticated MarTech to Reduce Costs and Increase Growth
Generative AI isn’t just a new craze or a shiny toy; it’s set to bring about major macroeconomic effects — including adding $7 trillion to the global GDP and lifting productivity growth by 1.5%. In other words, it’s not going to fall out of popularity — it’s going to become an essential tool for companies across industries. Join this session as Sav Khetan, Tealiums Head of Product Strategy, showcases why gen AI it’s important, how it’s making a difference, and how business leaders should be considering it for their own organizations.
