Technology vs. humanity is the age-old debate. The more we innovate, the more we long for the days of human connection. Failed chatbot experiences and frustrating technology has made customers skeptical of the digital-first mindset. In fact, the top point of customer frustration this year was difficulty reaching a live agent. Customers still want access to a human to ensure their needs are met and their voices are heard.
The argument of technology vs. humanity, however, is not reflective of the future of the contact center. In reality, technology + humanity is the most productive path forward for organizations who want to innovate and improve.
Understanding what this path forward looks like, is not so simple. Contact center leaders must redefine what the agent role looks like and how they will contribute to the customer experience.
Join this series to hear from expert speakers breaking down the technology vs. humanity debate. Sessions will uncover predictions for the future, from the agent to the customer experience, and how technology will support the contact center moving forward.