Only 16% of customers feel truly understood. Are you ready to lead the shift?

CX IN 2030: FUTURE OF THE OMNICHANNEL CONTACT CENTER MAY 19, 2026 | 12PM EST

Devon Mychal

Devon Mychal

VP of Product Marketing Cresta

Devon Mychal is the Head of Product Marketing at Cresta, where he leads market strategy and storytelling for generative AI solutions that transform customer experience. He is responsible for market research, product positioning, and go-to-market strategy, with a focus on how AI can elevate every customer interaction, driving more personalized, efficient, and impactful experiences across the customer journey. Devon brings deep expertise in applying AI to real-world service and revenue workflows. Prior to Cresta, he held product marketing and strategy roles at Talkdesk, Firstup, and Deloitte, where he led research and analysis initiatives across customer experience and enterprise technology.

Agenda Day 1

4:00 PM AI Agents and the Hybrid Workforce: What Data Reveals About the Future of Customer Experience

AI adoption is reshaping how modern customer experience teams get work done. Drawing on findings from the Future of Work in Customer Experience survey, this session offers a data-driven view into how leading organizations are redesigning roles, workflows, and workforce strategies in AI-powered organizations.

In this session, we'll explore:
  • How AI is redefining the hybrid workforce of human and AI agents
  • The emerging roles and skills teams need, and where to invest
  • Where AI is delivering measurable impact across productivity, CX, and agent experience
  • The biggest barriers to scaling AI, including complex use cases, integration, and data readiness
Join us to understand what's changing now and what it means for staffing, workforce planning, and the future of CX teams.