A good business leader understands that a plan lasts only as long as business continuity
remains static. In periods of accelerated change, timelines evaporate and urgently adapting to new trends becomes a priority. Self-service and conversational AI is one of the most important trends to prioritize in the Customer Experience right now.
This How To Guide with IBM Watson and CCW Digital, featuring insights from WSJ and NYT bestselling author and #1 CX influencer, Shep Hyken, Dow Jones’ Head of CX Design, Alison Lichtenstein, Forbes Contributor and Former Verizon Marketing and CX Leader, Stacy Sherman, and IBM Watson Director, Brian Loveys will help you:
• Incorporate a better CX strategy through exclusive case-study driven analysis, consumer behavior trends, research, and first-hand insights from industry leaders
• Understand the most popular trends in self-service
• How to improve B2C communication by combatting the most common pain points
• How to route customer inquiries appropriately during and after the COVID-19 pandemic
• How to easily launch a scalable conversational AI campaign and receive an ROI
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