Ginger Williams, MBA

The ability to act in real time offers a powerful advantage, enabling organizations to deliver precisely the right interactions when customers need them most. This session explores how companies leverage real-time data and proactive analytics to drive meaningful, personalized experiences across diverse customer segments—from individual consumers to large enterprises.

Panelists will delve into the practical applications of AI-driven tools that not only enhance customer personalization but also empower agents by streamlining workflows and automating routine tasks. Discover how leaders are using insights to create seamless, data-informed experiences across multiple channels, including email, chat, mobile apps, and virtual assistants. Attendees will gain strategies for building scalable programs that boost customer satisfaction and optimize agent efficiency, ultimately setting a new standard for customer-centric engagement.