Philippines' #1 Regional Customer Contact Event

March 10 - 13, 2026 | Philippines

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EVENT AGENDA

PURCHASE PASS

Ethel Salazar

Head of Operational and Customer Experience Insular Life Assurance

Identifying where customers prefer self-service - and where they don’t
Building intuitive, resolution-first flows that reduce friction and escalation
Balancing automation and escalation to ensure support is always accessible
Measuring success beyond deflection - including CSAT, repeat contact and containment rates

Check out the incredible speaker line-up to see who will be joining Ethel.