Interview with Linda Ireland Author of How Customer Experience Can Tip Everything In Your Business

Congratulations! You have just been elected CEO by the board of directors of your company. Now you need to go into the next room to present to all of your stakeholders, some of your competitors, some of your shareholders, and a group of people who live in the community do business in the area that you represent. Your audience wants to know the purpose of your business, in other words why is the world a better place because your organization is in it.