Six Gates Your Call Center Outsourcer Must Pass Through to Improve the Customer Experience

A good customer experience makes it easier for a customer to do business with the call center, but what’s the definition of a "branded" customer experience? It’s one that is consistent over time and irrespective of location; one that is intentional, specifically designed to support brand values; one that is differentiated from competing brands; and one that makes it easier for a customer to do business.

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