In a recent survey of executives across the globe, over 80% of respondents named "customer experience" among their top strategic priorities in the coming year. Yet, few know what it takes to achieve a great customer experience and gain a sustainable competitive edge. In this webinar, you will learn how Canadian Blood Services, a not-for-profit, charitable organization who manages the blood and blood products supply for Canadians, leverages multiple channels to provide a 360 degree view of its customers/donors and improve their overall customer/donor experience. Canadian Blood is increasing customer loyalty through its customer/donor outreach and experience efforts and ensuring its loyal customers/donors return when they need them to help replenish the Canadian blood supply.
CCW Digital Editor | 03/19/2012
RECOMMENDED
Upcoming Events
Customer Management Practice
January 1 - December 1, 2030
Register Now |
View Agenda |
Learn More
Chief Experience Officer Exchange: Emerging Technology October 2025
October 15-17, 2025
Downright Austin | Austin, TX
Register Now |
View Agenda |
Learn More