Welcome to San Diego! Check in, grab your badge, and fuel up with a cup of coffee as you get ready to kick off the Exchange.
Fresh off the latest CMP Executive Survey, this data-backed session highlights the most urgent challenges and top investment priorities shaping customer experience today. Unpack the disconnects between strategy and execution, the rise of AI in service delivery, and the evolving role of the human touch. You’ll leave with insight into how your peers are planning for 2026—and where your organization stands.
“AI-first” has become the buzzword of the moment — but what does it really mean? As generative and agentic AI drive innovation at unprecedented speed, the most forward-thinking organizations are asking deeper questions about strategy, culture, and identity.
In this cross-industry panel, cross-industry leaders unpack what it takes to build an AI-first enterprise that goes beyond tools and tactics. Explore how to define your company’s AI identity, align culture with technology, and drive adoption that’s as human as it is intelligent.
Key Takeaways:
Grab a plate and soak in some California sunshine as you kick off the Exchange. This is the perfect chance to meet fresh faces, swap ideas, and settle in for a few days of inspiration (and maybe seconds!)
Amid the race to become “AI-first,” many organizations mistake technical adoption for transformation. This executive roundtable reframes roadmapping through a product leadership lens. Leaders will explore how to ground AI strategy in real business outcomes,define the problem/the why before picking tools, and apply proven product principles to fast-moving technology decisions.
Emotion and empathy are the ultimate differentiators in creating exceptional experiences. This conversation explores how leaders can design for both efficiency and human connection to create interactions that resonate, inspire trust, and drive loyalty, whether with a human or AI-driven agent. Leaders will discuss how to balance data with intuition and empathy to ensure technology enhances rather than replaces the emotional core of experience.
Choose your table: Two focused executive discussions on shaping the future of strategy, AI, and customer experience.
Join David Gise, SVP & Head of Hospitality and Amenities, as he shares how he’s navigating RXR’s journey to becoming an AI-first organization and transforming the way teams work, innovate, and deliver exceptional, personalized customer experiences. He’ll share how RXR evolved from department-level experiments to a company-wide AI strategy, focusing on how to start with the problem—not the tools—to drive meaningful, human-centered innovation. Attendees will learn how to leverage AI to enhance workflows, empower teams creatively, and measure impact as the company embraces AI-first thinking across every function.
Step into the future of customer and employee experience with a case study focused on Agentic AI. Explore how cutting-edge AI is transforming contact center and back-office workflows, and gain practical insights in how to separate the hype from the reality. Through guided discussions and real-world examples, participants will identify where to make strategic first bets, uncover practical approaches for piloting autonomous agents, and discover how to balance automation with human judgment to drive measurable impact.
Choose your session: Two 30-minute presentations highlighting strategic lessons and real-world results from leading organizations.
Take a tasteful pause for an afternoon tea. Enjoy a selection of scones, pound cake, and tea sandwiches along with your tea (or coffee!) of choice.
With every organization experimenting with AI and automation, separating signal from noise is critical. We spend a lot of time discussing how to implement, what to implement, and sharing success stories, but less so on the challenges or moments of disappointment. This space is dedicated to fostering a candid dialogue around what’s delivering measurable improvements versus what’s still stuck in the hype cycle. Leave with grounded insights into how to create a roadmap and where to focus your time, investment, and resources.
AI and automation are transforming how leaders work, make decisions, and support their teams. In this session, you’ll have the chance to share your own challenges around how these shifts have impacted your day-to-day, stretched your leadership style, driven agility, or conversely, created new obstacles. From there, we’ll expand to the workforce level: what does it take to sustain engagement, empower people through uncertainty, and build and foster resilient, future-ready cultures?
Choose your discussion: Structured, facilitated discussions that tackle specific challenges, collaborate on solutions, and leave with actionable strategies. Grab a glass to close out the day with peers.
Raise a glass and enjoy light San Diego-inspired bites with peers on the beach. The perfect opportunity to network, share ideas, and dip your toes in the sand after an engaging first day.