Post-Conference Workshop Day - Friday, 19 July 2024

Intelligent Chatbots and Beyond – What’s Next in Customer Engagement Hubs?

10:00 am - 10:30 am Morning Refreshments & Registration

10:30 am - 10:35 am Welcome & Housekeeping Address

10:35 am - 10:40 am Chairperson Opening Address

10:40 am - 11:40 am Unleashing the Power of Artificial Intelligence for Enhanced Chatbot Capabilities

  • Exploring the application of natural language generation (NLG) to craft natural and coherent responses, including text summarisation, question answering, and creative text formats
  • Understanding how machine learning algorithms empower chatbots to continuously learn, improve their performance, and adapt to evolving customer needs
  • Investigating the use of emotion recognition and sentiment analysis to enhance chatbot interactions and provide empathetic responses

11:40 am - 12:30 pm Let's Talk! Key Takeaways & Action Points

We will break out into a friendly roundtable session to exchange and share key takeaways and actionable points on your learnings from the workshop. Let's learn and grow together!

12:30 pm - 12:40 pm Workshop Leader C’s Closing Remarks

12:40 pm - 1:40 pm Lunch & Networking Break

Take a break and use this time to network with your fellow industry peers!

1:40 pm - 2:40 pm Measuring Chatbot Performance and Quantifying Business Value

Chin Kiat Teo - Senior Vice President, Regional Channel Experience, Lazada
  • Establishing relevant KPIs to measure chatbot performance, such as customer satisfaction, resolution rates, cost savings, and increased sales opportunities
  • Utilising data analytics tools to track chatbot interactions, identify usage patterns, and measure engagement metrics
  • Demonstrating the value and optimising chatbot performance through continuous monitoring and improvement efforts
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Chin Kiat Teo

Senior Vice President, Regional Channel Experience
Lazada

2:40 pm - 3:30 pm Let's Talk! Key Takeaways & Action Points

We will break out into a friendly roundtable session to exchange and share key takeaways and actionable points on your learnings from the workshop. Let's learn and grow together!

3:30 pm - 3:40 pm Workshop Leader D’s Closing Remarks

3:40 pm - 3:40 pm Chairperson Closing Remarks and End of Focus Day