Innovation, Customer-Centricity &  Sustainable Growth Through Design Thinking

01 - 02 April, 2020 | Sydney, Australia

Christy Mcleod

Senior Innovation Designer Bank of Queensland

Main Conference Day Two: Thursday, 2 April 2020

Thursday, April 2nd, 2020

11:40 AM Scaling for Success: Connecting Design Thinking with the Key KPIs of the Business to Understand Your Employees and Leadership Team

Many Design Thinking initiatives come from design side of an organisation, however in order to truly integrate these methodologies, designers need to also understand the business side. This session will look at how design thinkers can learn the language of business, to communicate with all stakeholders effectively.

Christy McLeod, Senior Innovation Designer at Bank of Queensland, will help you connect the dots on your design thinking journey. With over 20 years in the industry, learn how to scale and show diversity in innovation, as well as improve operating models to drive maturity and the employee experience

  •  Bringing together the business and creative thinkers and having them work collaboratively to improve processes
  • Design sprints: What is the most efficient method for your team to improve ROI and marketing initiatives 
  •  Determining when design thinkers should lead the organisation and project, and when they should follow business goals 
  • Providing a psychologically safe environment to fail and to support failure so teams can grow
Speaker:

Check out the incredible speaker line-up to see who will be joining Christy.

Download The Latest Agenda