SmartAction offers a cloud-based artificial intelligence engine that provides 100% natural language self-service. The engine, known as IVA®, allows customers to easily complete requests that had traditionally required live customer service agents. By automating these conversations, SmartAction helps companies provide an effortless customer experience while reducing operating costs. Clients include MGM Resorts International, Royal Caribbean Cruises Ltd., AAA/CAA, TechStyle Fashion Group, and many more across more than ten industries.

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