Professional in Service industry with strong passion in handling complicated situation. Enjoy hard challenges and dare to be different. Sometime great decision made in a very tight situation and that gives an extra satisfaction. "Always can do" attitude and "nothing is impossible" has been his motto for long time. He also used to "do what people don't". Having a big interest in public speaking and brand management. Currently pursuing a concept of combining service and sales/marketing knowledge to translate them into business revenue and brand awareness. On his spare time, Jimmy is also (used to be) an active blogger (www.jimmyauw.com) and writer at some printed/online publication, with major topics on audio and IT related. First IT publication on newspaper happened when he was on junior high. Translated some books, one of them is the famous "Lenovo Affair". He likes audio related stuff, photography, and culinary activities. Currently (selectively) active in Facebook, LinkedIn, YouTube, Twitter, and Instagram. He is also a believer that "Power comes not from knowledge kept but from knowledge shared" (by Bill Gates). So he is very welcome to share his experience and knowledge with expectation that could help other people to develop and grow them better.