2026 is the year we break boundaries in tech. Contact center leaders are ready to implement new tools that will empower faster, better, and stronger connections. But, this passion for improvement is also prompting conversations about what new technology is actually worth the hype. With so many new tools out there, how can leaders decipher what is just buzz and what is grounded in real results?
Join RingCentral to learn how contact centers can elevate customer experience by embedding AI across the customer journey using the RingCentral RingCX™ platform. This session highlights how RingCX unifies omnichannel communications with AI-driven capabilities to modernize engagement and operations.
The next evolution of customer service is already taking shape: Agentic AI Agents that go beyond answering questions to actively completing tasks, orchestrating workflows, and driving outcomes across channels. In 2026, the winners won’t be the companies that experiment the most — they’ll be the ones that operationalize AI the fastest, with the right guardrails and CX strategy.
In this CCW webinar, ASAPP examines the next evolution of AI in the contact center—where multiple AI systems work together, sharing context and interaction history to support customers and agents throughout the service journey. This coordinated approach moves beyond isolated automation and toward a more connected system of intelligence.
The session will explore key technology shifts influencing this transition, including orchestration of agents across the enterprise, the growing use of task-specific small language models (SLMs) instead of generalized large language models (LLMs) for contact center use cases, the evolving role of human agents, and common readiness challenges, such as fragmented knowledge management and limited integration maturity.
Designed for contact center and CX leaders, this session provides a practical view of how coordinated AI systems are being applied today and what organizations should prioritize as they plan for 2026. Insights are informed by ASAPP’s experience supporting large-scale enterprise contact centers
What You’ll Learn