Sign up to get full access to all our latest content, research, and network for everything customer contact.

CRM for Customer Care Centers: Laying a Foundation for Customer Service Success

We respect your privacy, by clicking ‘Watch On-Demand’ you agree to having your details passed onto the sponsors who may promote similar products and services related to your area of interest subject to their privacy policy. You have the right to object. In addition, you will receive our e-newsletter, including information on related online learning opportunities. For further information on how we process and monitor your personal data, and information about your privacy and opt-out rights, click here.

This FREE webinar was recorded on:
8 April, 2015
02:00 PM - 03:00 PM EST

Customer Service organizations are looking to transform their customer care centers by providing a superior engagement platform for customers, prospects, and partners. CRM is the key to providing an excellent level of customer service across any channel, by providing the right information to the right agents at the right time.

Many leading analysts project that around 50% of Customer Service CRM deployments fail to meet an organization’s objectives and goals. To ensure the implementation of a successful CRM solution, it is critical to understand CRM best practices and how to mitigate deployment risks.
 
Join our webinar to learn more about:
  • Defining your customer service CRM plan and roadmap
  • How to quantify the business value for customer service CRM
  • Key best practices in mapping the way to your business outcomes
  • Mitigating customer service CRM risks with sound deployment practice-methodology


Presenters:

  • Kate Leggett, VP, Principal Analyst, Forrester
  • Gretchen Opferkew, Director of Education, Microsoft MVP, PowerObjects
We respect your privacy, by clicking ‘Watch On-Demand’ you agree to having your details passed onto the sponsors who may promote similar products and services related to your area of interest subject to their privacy policy. You have the right to object. In addition, you will receive our e-newsletter, including information on related online learning opportunities. For further information on how we process and monitor your personal data, and information about your privacy and opt-out rights, click here.