Investing in Your Brand Through Hosted Solutions
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Every touch point with a customer -- visiting your web site, ordering products, engaging with customer service -- is a branding experience. To maintain the value of your brand, companies need to invest in dynamic customer engagement that is friendly, intuitive and on the customer’s terms. But what if your in-house systems and infrastructure make it hard to deliver an integrated, personalized customer experience? Eric Tamblyn, Vice President of Product Marketing, Genesys, will discuss how companies can improve customer self- and assisted service by linking customer data and business logic -- via the cloud -- to provide the optimal customer service experience.
Presenters:
Eric Tamblyn
Vice President, Product Marketing
Genesys Brand
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