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Every touch point with a customer -- visiting your web site, ordering products, engaging with customer service -- is a branding experience. To maintain the value of your brand, companies need to invest in dynamic customer engagement that is friendly, intuitive and on the customer’s terms. But what if your in-house systems and infrastructure make it hard to deliver an integrated, personalized customer experience? Eric Tamblyn, Vice President of Product Marketing, Genesys, will discuss how companies can improve customer self- and assisted service by linking customer data and business logic -- via the cloud -- to provide the optimal customer service experience.
Presenters:
Eric Tamblyn
Vice President, Product Marketing
Genesys Brand
We respect your privacy, by clicking ‘Watch On-Demand’ you agree to having your details passed onto the sponsors who may promote similar products and services related to your area of interest subject to their privacy policy. You have the right to object. In addition, you will receive our e-newsletter, including information on related online learning opportunities. For further information on how we process and monitor your personal data, and information about your privacy and opt-out rights, click here.
Watch On-Demand