Driving Customer Engagement through Conversations
Customer service is no longer confined to the four walls of the contact center; it involves delivering an ideal experience for the customer -- at each touch point and across the organization. To remain competitive, companies must re-evaluate their overall customer engagement strategy. In this session Alcatel-Lucent Enterprise CMO Nicolas de Kouchkovsky will discuss the impact of changing expectations on customer service and recommend the key areas in which to focus your customer engagement strategy.
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