Webinar: Mobile Customer Support Dos and Don'ts
Today’s mobile users expect support to be delivered directly in an app and for the interaction to respect their time. Most brands, however, fail to meet these expectations. When this happens, users often turn to a competing app. Churn rates are high and loyalty is fleeting.
So how do you keep up? Join Michael Khalili, Director of Product Marketing for Helpshift, and Brian Cantor, Principal Analyst for CCW, to learn key best practices for delivering better mobile support.
Join the webinar to learn:
- Key support challenges for mobile apps
- How to deliver a better in-app experience to delight your users
- The role of automation in mobile support
- Ideal engagement models between support, product and engineering teams
Presenters:
Michael Khalili
Director of Product Marketing
Helpshift
Brian Cantor
Managing Director, Digital
Customer Management Practice
Brian Cantor is the Managing Director of Customer Management Practice’s Digital division. Driven by a passion for helping brands better empower their employees and more meaningfully connect with customers, Brian oversees research, product development, editorial vision, and commercial strategy for properties like CCW Digital and Customer Engagement Insider. Reaching a community of almost 200,000, these digital properties offer industry-leading commentary, research reports, and virtual event sessions.
Far from a “boardroom manager,” Brian routinely speaks at leading customer contact events and directly engages with global enterprises and innovative start-ups via training and advisory services sessions.
Fun Fact: Brian has impeccable artistic taste, as evidenced by the fact that the first concert he attended growing up was a Baha Men / A*Teens double feature.
