Getting to the Top: A Look at Overstock.com's Methodologies
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Marketing and customer care don’t talk to each other! This is the rallying cry of so many of you in both marketing and the call center. But one company—Overstock.com—has done the impossible. With the help of Stormy Simon, Ovestock.com’s change management champion, the company has become a true pioneer of marketing and call center collaboration.
In this sit-down interview Simon, SVP Marketing and Customer Care for Overstock.com sits down with Blake Landau after keynot...
