vom
Building an Effective Voice of the Customer System
March 09 by Reg GoekeI recently delivered a webinar for the Institute for the Study of Business Markets (ISBM) explaining how to design Value-Driven Process Improvements in order to achieve superior business performance...
Turning VOC into a Strategic Weapon in an Economic Crisis
March 23 by Reg GoekeWelcome to the Voice of the Customer (VOC) column, where I will be discussing new ways to collect, analyze and deploy the Voice of the Customer (VOC) for improved profitability and market share gain...