Do YOU Feel Apple Disappointed Customers?, How Important is Hispanic Marketing?

Shortly after Apple’s critically-panned iPhone 4s unveiling, Call Center IQ ran a story entitled, "Apple Disappoints with iPhone Announcement, But Will Customers Care?" The article looked at the divide between critical "expectations" and the actual preference of customers.

Would potential iPhone customers, who had been told for months to expect an iPhone 5 this year, view Apple negatively for only offering an enhanced version of the popular iPhone 4 line? Or, would they find their focus consumed by new features like Siri, an 8MP camera and a dual-core processor and rush to buy the phone on October 14?

Attention was also paid to how the iPhone 4s reveal contrasted from Apple’s usual emphasis on branding.

While the iPhone 4s remained Apple’s biggest business priority in the first half of October, discussion about the product was overshadowed by something of far more human gravity—the company’s iconic chairman and former CEO Steve Jobs passed away on October 5.

As the world mourned the loss, attention was paid not so much to what was wrong with the iPhone 4s but what had been right about phenomena like the iPhone, iPad and iPod.

Jobs’ impact on branding and innovation will not soon be forgotten, but Apple now must, simultaneously, evaluate the impact of the iPhone 4s that released today (October 14). Will it sell well? Will the iPhone 4 and iPhone 3gs, now reduced in price due to the iPhone 4s release, pick up sales momentum?

And what about the product? Will customers react favorably to features like Siri? Will the product offer enough to overcome the valuable 4G LTE connectivity offered by products like competitors like Samsung, Motorola and HTC?

Give your opinion on how Apple executed the iPhone 4s release in the Call Center IQ Q&A section!

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Ask your own questions now! Or, show off your wisdom by ANSWERING them! (Click here for the CCIQ Q&A homepage). Other hot discussions:

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