Podcast: Ferst Digital Founder On Revolutionizing The Banking Customer Experience
For small businesses, the bank should serve as a line of defense against the burden of financial management. It should not be the burden.
Eytan Bensoussan founded Ferst Digital on that notion. His solution eliminates the friction and stress so commonly associated with handling finances for a new business.
Friction and stress, it should be noted, that get in the way of actually growing the business.
He joins the CCW Digital Podcast to discuss this "financial institution where the product is customer experience."