Special Report: AI's Role In CX Transformation

Some thought leaders are calling this the era of customer centricity. Some brands are celebrating their commitment to elevating customer experiences. Consumers are not. Fewer than 20% feel the experience has improved over the past year, with satisfaction scores coming in especially low for self-service and digital options.

The sobering outlook does, however, provide a silver lining: companies that can successfully transform their CX operations will distance themselves from the pack and becoming trend setters rather than settlers.

AI can play a pivotal role in this transformation, but only if you follow some important strategic and technological recommendations. This report provides the necessary guidance.

• Three mistakes that will ruin your customer experience, no matter how big your technology budget
• Why some companies should "be careful what they wish for" when it comes to AI
• Four keys to a successful AI-led CX transformation
• Must-read tips for augmenting human performance in the age of AI