CCW Executive Exchange March

March 22 - 24, 2020 | Miami, Florida

CCW Digital Special Reports

Special Report: Customer Trust

Special Report: Customer Trust

Your customers don't trust you or your fellow brands. New consumer research confirms that they don't believe experiences are majorly improving and do not believe brands take their feedback seriously. Worse, they frequently hear horror stories about data breaches and abuse.

It is time to change this reality. It is time to win back your customers' trust and wallet share.

By helping you make your experience more frictionless, more personalized, more omnichannel and more secure, this special report will help you become a brand customers want to support.

Topics include:

  • 4 signs of a trustworthy customer experience
  • 6 reasons you're losing your customers' trust
  • 6 ways to create a more trustworthy experience
  • Tips for increasing personalization, boosting security and reducing effort across all channels
Special Report: Digital CX

Special Report: Digital CX

Chances are, digital channels are the first touchpoint a customer has with your brand — especially if they discovered you through a Google search or recommendations site like Yelp. Even if you’re a retailer, your customers may search online before visiting a store. 

For service businesses such as banks and insurance providers, the digital customer experience is a natural extension of the customer relationship; customers want to be able to use digital channels to contact you, update account information and perform transactions. 

The digital customer experience is the sum of digital interactions between a customer and a company, and the customer’s resulting impression of the brand. This includes front-end services and supporting back-office processes typically designed to provide speedier, more convenient customer support than offline channels. 

In this Special Report, we explore what it takes for companies to build a top-notch digital customer experience. You’ll discover the following:

  • 6 hallmarks of an omnichannel customer experience 
  • 4 common mistakes businesses make in the digital customer experience
  • How to optimize various digital channels for their best use cases
  • 5 case studies of good digital CX from Amazon, Home Depot, Sephora and more
Special Report: Remote Agents

Special Report: Remote Agents

Engaged and empowered agents can be the gateway to an exceptional customer experience. They foster legitimate connections with customers.

Take a look at this special report to learn more about remote agents and remote workforce strategies.