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Effectively Engaging Today's Multi-Channel Customer

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Consumers want to be associated with progressive companies. As you work to engage this audience in today's digital world, how do you achieve excellence? Building a cohesive customer experience with the right channel mix can be a difficult task in any scenario, and the ever-increasing need to derive value from these customer engagements only makes the situation more challenging. In this session, we will highlight a case study that illustrates how to map call center conversations to alternative channels. Then, we’ll show you how to build a solid business case for multi-channel automation, so that you can walk away with the tools you need to put vision into action.

Consumers want to be associated with progressive companies. As you work to engage this audience in today's digital world, how do you achieve excellence? Building a cohesive customer experience with the right channel mix can be a difficult task in any scenario, and the ever-increasing need to derive value from these customer engagements only makes the situation more challenging. In this session, we will highlight a case study that illustrates how to map call center conversations to alternative channels. Then, we’ll show you how to build a solid business case for multi-channel automation, so that you can walk away with the tools you need to put vision into action.


Tags: CMIQ

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