A New Age in Customer Loyalty
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In today's uncertain business climate, it is more important than ever to secure the Loyalty of your customers. Loyalty is the trust, the understanding and the emotional bond you have with your customers, and they with you. Nurturing this emotional bond is the heart of loyalty advantage. Hear some surprising and counterintuitive insights on the difference between customer satisfaction and customer loyalty—and find out what the band Phish can teach us about delivering wow experiences. In this session, Brookeside Group CEO Tom Cates, an expert in a comprehensive approach to customer loyalty, sheds some light on the matter.
Tags:
building customer loyalty
customer loyalty
customer loyalty research
keys customer loyalty engagement
loyalty segmentation
crm customer loyalty
customer loyalty resesarch
customer loyalty engagement index
customer loyalty engagement
customer retention strategy
Brookeside Group
Tom Cates
creating loyal customers
customer loyalty management
self-service
one to one
customer loyalty segmentation
Amazon
technology
Nordstrom
service provider
client satisfaction
