Q&A: Assessing Maturity in Customer Experience

Martin Dowson is a recognized CX expert with a specific focus within Financial Services. Having led several failing banks back from the edge of customer ‘blowout’ and developed marketing leading customer experience for others, he possesses a wealth of insights concerning financial customer management challenges. He spoke to UK Customer Management IQ editor Gerald Clarke about measuring maturity in customer experience. Listen to the podcast on this screen; click here for a transcript.

You will next hear from Dowson at the Customer Experience Transformation: Financial Services Summit, September 18-20, London, UK.