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Special Report: Elevating Call Center Authentication

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Brian Cantor
02/15/2019

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When customers call for support, can you provide the right experience?

There are two facets to that question. One involves whether you can deliver a fast, hassle-free, personalized interaction. The other concerns your ability to properly identify the customer – and secure the conversation.

CCW Digital’s new special report on Elevating Call Center Authentication provides guidance for achieving both. It debunks myths and illuminates “worst practices” before ultimately revealing the best, most efficient, most customer-centric way to authenticate calls. 

Topics include:

  • Why the phone channel is still paramount – and why that’s good and bad news for your contact center
  • Two authentication “best practices” that do not work
  • An authentication approach that improves accuracy, tightens security and elevates customer satisfaction
  • The role of agents when it comes to authentication and fraud prevention
  • Toolkit for measuring the ROI of your customer data protection measures

 

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