The Zappos Interview: CEO Tony Hsieh On His New Book 'Delivering Happiness: A Path to Profits, Passion and Purpose'



Blake Landau
06/09/2010

Tony Hsieh is one of the most exciting CEOs of our generation.

Hsieh’s new book Delivering Happiness A Path to Profits, Passion and Purpose offers an engaging account of Hsieh’s entrepreneurial journey. Hsieh's compelling stories range from his first worm business to his first experience with crowdsourcing as a student at Harvard.

In this podcast with Blake Landau, Hsieh explains why "we live in a time where the good guys can win" and how the happiness equation figures into running a business. Zappos is living proof that happiness, no matter what the product is, can turn a profit.

While 50 years ago companies had to choose between maximizing profits and making their employees happy, this is no longer reality.

Hsieh has captured the attention of the business world with his unorthodox management style and ability to generate revenue. Zappos brings in more than one billion dollars annually without traditional performance metrics. Instead the company focuses on employee and customer delight. Zappos is famous for being a customer service company that happens to sell shoes (and now many other products).

Surely Disney can’t be the "the happiest place on earth"—anyone who has visited the Zappos call center knows Zappos must truly be "happiest place on earth." Hsieh’s book Delivering Happiness spills the secret ingredients for the Zappos kool-aid and how you too can change your company culture, your career path and your life with some of the Zappos core values.

Did you know that most people cannot predict what will actually make them happy? Well Hsieh has a pretty good idea and has translated this into practice with Zappos. When Hsieh talks about the "science of happiness" he’s interested in the fact that no one bothered to find out how to make "normal people" happier. Find out how Hsieh has created the new "happiest place on earth" and other powerful management methods that make customers, employees and investors happier. Tune into our podcast recorded at the CM Summit in New York City.

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