How the World's Most Reputable Organizations are Leveraging Contact Centers to Further Enforce Brand Integrity

Posted: 12/20/2010

BJ McDonald, Managing Director of Reservations and Customer Care for Continental Airlines, and Robert Simmonds, Vice President of Travel Operations for Disney Destinations, LLC., discusses the topic of brand integrity and success in a keynote panel at the International Contact Center and Expo in Miami. Swyft's Rob Lee moderates. The panel interacts with its audience on subjects of call monitoring and control, managing at home agents, and what both Continental and Disney Destinations are doing within the social media space.

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