Reducing Customer Effort in the Chat Channel: Better Chat Writing for Better CRM
We respect your privacy, by submitting this form you agree to having your details passed onto the sponsor who may promote similar products and services related to your area of interest. For further information on how we process and monitor your personal data click here.
With the growth of online chat for customer service and sales, this paper examines the chat transcripts of industry leaders like Best Buy, Zappos, Nordstrom, and others — showcasing how chat writing strategies can improve customer experience. Each chat verbatim is analyzed in terms of writing strategy, response accuracy, grammar and other important criteria.
TO READ THE FULL STORY
Please note: That all fields marked with an asterisk (*) are required.