Video: Making Service Your Brand Differentiator
Add bookmarkWe've entered the service era, in which the most disruptive companies are leveraging superior service to make their marks. It is the engagement experience -- not price or product quality -- that represents the #1 brand differentiator.
As you pursue increased market share and revenue, focus not only on improving your product but on creating a connected, personalized, empowering service experience within each of your products.
In this exclusive video, John Hernandez, SVP & COO Service Cloud at Salesforce, empowers you to join the ranks of the disruptors. After discussuing the rise of the service era, Hernandez reveals how you can create a connected service experience that is as customer centric as it is efficient.
