Rachel Hamlen

Head of Customer Experience FairVine Super


Wednesday, February 24th, 2021

3:30 PM From Transactional Journeys to Relationship Management: Remaining Relevant as We Keep Teams Aware of Brand Offerings and Voice

Rachel Hamlen, Head of Customer Experience at FairVine Super, will delve into how we can continue to drive valued, relationship-based interactions with our customers by developing a unified brand voice and maintaining quality after-care service. Find new ways to build brand trust and customer loyalty through your people, processes and technology.

The results? Valued brand loyalty, a decrease in call volumes and positive customer experiences even when your customers are at their most unpredictable.

  • Remaining relevant amongst your customer base: keeping your teams aware of your brand offerings and illustrating a unified voice
  • Using the data entering all levels of your organisation to drive internal proactivity and customer strategies
  • Having the right technologies and solutions in place to drive customer interactions and increased ROI